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We are passionate about the work we do, which is why we regularly research and update our blog with original content to keep you updated with industry news.

Digital Marketing

Artificial Intelligence in Digital Marketing

Wednesday, 01 May 2019 , Posted By: Hayley Clasby , In: Digital Marketing

Artificial Intelligence in Digital Marketing

Artificial intelligence has become somewhat of a buzz word. We often associate AI with robots that will one day take over the world, but for now, artificial intelligence is a growing resource that has many practical implications. We take a look at the different types of artificial intelligence and how they are being applied in the digital landscape.

Google’s Core Update in March 2019

Thursday, 21 March 2019 , Posted By: James Roberts , In: Digital Marketing

Google’s Core Update in March 2019

Has your website traffic fluctuated this month? Google confirmed that a ‘March 2019 Core Update’ was rolled out as part of an improvement to its algorithm. Many websites did benefit from the update, while others saw their traffic drop.

Digital Marketing Trends 2019

Tuesday, 19 February 2019 , Posted By: Nick Layton, Amy Bennett , In: Digital Marketing

Digital Marketing Trends 2019

With lots of new trends emerging in the digital marketing landscape, there are plenty of opportunities for businesses to further their reach in the online marketplace. 

How to Optimise Your Google My Business Listing for Local Search

Monday, 05 November 2018 , Posted By: Hayley Clasby , In: Digital Marketing

How to Optimise Your Google My Business Listing for Local Search

In the fight to come out top in local search results, optimising your Google My Business listing can improve your chances of appearing in Google’s Search results and across other Google products like Local Pack and Maps. Local searches are the largest form of search, so you should do everything you can to be as visible as possible.

Google Announces the Closure of Google+

Thursday, 11 October 2018 , Posted By: Hayley Clasby , In: Digital Marketing

Google Announces the Closure of Google+

Earlier this week, the Wall Street Journal reported that Google failed to notify its Google+ users that their data had been leaked to third-party developers. Following this report, the internet giant announced its plans to close its social network, Google+, as a result of low usage rates and in a commitment to protecting their user's profile data.

Find out more about Google's plans to sunset Google+ and how you can close your profile.

Are You Ready for Google's Voice Search Revolution?

Wednesday, 26 September 2018 , Posted By: Hayley Clasby , In: Digital Marketing

Are You Ready for Google's Voice Search Revolution?

The way we use and interact with mobile devices and technologies is constantly evolving. With almost half of UK households forecasted to own a smart speaker by 2022, we take a look at ways to optimize your website and content for voice search.

A Guide to Accelerated Mobile Pages (AMP)

Thursday, 02 August 2018 , Posted By: Adam Futcher , In: Digital Marketing

A Guide to Accelerated Mobile Pages (AMP)

The use of AMP can help reduce the load time of your mobile web pages, increase user engagement with your website, and lead to more sales and conversions. The benefits to users and site owners are clear.

Beat Your Competition with Our Competitor Analysis Guide

Thursday, 19 July 2018 , Posted By: Hayley Clasby , In: Digital Marketing

Beat Your Competition with Our Competitor Analysis Guide

Before you invest valuable time and resources into a new marketing plan, you should learn and understand the competitive landscape that your business operates in. 

The perfect email, does it exist?

Thursday, 19 April 2018 , Posted By: Amy Bennett , In: Digital Marketing

The perfect email, does it exist?

It can be hard to get email marketing right and see the results you were hoping for from your campaigns. Is there such a thing as the perfect email to send, that sees the best outcomes for your business? 

The Importance of Your Website to Your Marketing Strategy

Wednesday, 27 September 2017 , Posted By: Charlie , In: DesignDigital Marketing

The Importance of Your Website to Your Marketing Strategy

Your website is essential to your digital marketing activities. If you're questioning why you aren't getting the visits or the conversions, then you should take a hard look at your website.

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