Blog

We are passionate about the work we do, which is why we regularly research and update our blog with original content to keep you updated with industry news.

Digital Marketing

How to Be Recognised as an Expert in Your Field

Monday, 10 August 2020 Wiktoria Niedbala , In: Digital Marketing

How to Be Recognised as an Expert in Your Field

No matter your industry, authoritative entrepreneurs or businesses with proven expertise are more likely to attract customers and achieve sales. Keep reading to find out how to stand out from the crowd and increase your business’s credibility.

How to Prepare for the 2021 Google Algorithm Update: It’s All About Page Experience With the New Core Web Vitals

Monday, 20 July 2020 Ettie Greenwood , In: Digital Marketing

How to Prepare for the 2021 Google Algorithm Update: It’s All About Page Experience With the New Core Web Vitals

In May, Google announced one of their next ranking updates with the introduction of three Core Web Vitals, which focus on more page experience metrics than ever before. This update has been released far in advance and is set to come into force in early 2021. Find out more about the new Core Web Vitals and how the 2021 algorithm update will affect your site's ranking.

The Evolution of Branding

Tuesday, 07 July 2020 Wiktoria Niedbala , In: Social MediaDigital Marketing

The Evolution of Branding

Branding has come a long way since plain logos and packaging designs. Now it's all about user experience, building relationships with customers and keeping up with the changing times. If you want to stay ahead of the branding game in the digital era, get ready to dive into this comprehensive guide.

How To Adapt For Search After Google's May 2020 Core Update

Tuesday, 12 May 2020 James Roberts , In: Digital Marketing

How To Adapt For Search After Google's May 2020 Core Update

The latest Google update seems to have delivered positive results for frequently visited sites during the coronavirus outbreak. Google stated that they have never seen as many searches for a single topic over a sustained period of time as ‘COVID-19’, so it is clear that the pandemic has influenced the latest update.

Voice Search - Should It Play a Part in Your SEO and Marketing Plan?

Wednesday, 06 May 2020 Wiktoria Niedbala , In: Digital Marketing

Voice Search - Should It Play a Part in Your SEO and Marketing Plan?

Voice search is growing in popularity, with more and more businesses optimising for voice-based search. In this post, we explain the top voice search statistics, facts and trends that can help you create a good SEO and marketing plan for voice search.

How to Improve Your Business During Coronavirus Lockdown

Wednesday, 25 March 2020 Amy Godfrey-Bawden , In: Digital Marketing

How to Improve Your Business During Coronavirus Lockdown

Understandably, many companies will feel overwhelmed at this time during the Coronavirus outbreak, focusing on protecting their families and staff. While such matters are an absolute priority and should be your primary consideration, for businesses looking to utilise this potentially quiet period to re-evaluate business processes and develop new ideas, we have listed some opportunities to better your business.

Tips And Tricks On Working From Home

Tuesday, 24 March 2020 Wiktoria Niedbala , In: TechnicalDigital Marketing

Tips And Tricks On Working From Home

Once a luxury, now a norm. Protective measures around the world are being taken after the outbreak of Covid-19. Companies everywhere have rolled out mandatory remote work, which can be a drastic change to what most employees are used to.

Five Ways to Give Your Digital Marketing Strategy a Refresh

Wednesday, 12 February 2020 Sammy-Jo-Wilsher , In: Digital Marketing

Five Ways to Give Your Digital Marketing Strategy a Refresh

In the world of digital marketing, it's crucial to stay one step ahead of the competition which means you need to constantly rethink and develop your marketing strategy. Here are just five ways that you can help refresh your digital marketing in 2020.

A Day in the Life of a Business Development Executive

Monday, 02 December 2019 James Roberts , In: DesignDevelopmentDigital Marketing

A Day in the Life of a Business Development Executive

Matt Kerley is Blue Frontier’s Business Development Executive and has a wealth of experience in meeting new clients and exploring the steps they need to take to improve their online presence based on the recommendations of our experienced team.

Start Preparing Your Christmas Marketing Campaign

Thursday, 10 October 2019 Amy Godfrey-Bawden , In: Digital Marketing

Start Preparing Your Christmas Marketing Campaign

There are Christmas adverts on the TV and plenty of Christmas items in the shops already, but have you got your eCommerce Christmas marketing strategy ready?

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