Blog

We are passionate about the work we do, which is why we regularly research and update our blog with original content to keep you updated with industry news.

Social Media

Facebook’s New Reward System – Top Fan Badges

Tuesday, 23 April 2019 , Posted By: Amy Godfrey-Bawden , In: Social Media

Facebook’s New Reward System – Top Fan Badges

With the positive reinforcement of its new feature, the Top Fan badge, Facebook is on a mission to achieve more engagement across the site.

Social Media Influencers – A New Wave in Digital Marketing

Wednesday, 17 April 2019 , Posted By: Amy Godfrey-Bawden , In: Social Media

Social Media Influencers – A New Wave in Digital Marketing

A significant facet of digital marketing is social media, and with the enormous success of many YouTubers and Instagram stars, companies are investing a great deal in these popular young people as part of their marketing campaigns.

How to build a social media strategy

Thursday, 16 August 2018 , Posted By: Amy Bennett , In: Social Media

How to build a social media strategy

Social Media for business can be overwhelming, with so many channels to choose from and knowing what content to post when and where. A social media strategy can really help you focus on what you need to be doing to build a powerful brand identity.

Social Media Image Sizes

Tuesday, 20 March 2018 , Posted By: Amy Bennett , In: Social Media

Social Media Image Sizes

One size doesn't fit all with Social Media images, each platform has its own criteria for displaying images at top quality. Follow our complete guide to make sure your pictures are great quality and super shareable for your audience.

How to Encourage Employee Advocacy on Social Media

Wednesday, 14 June 2017 , Posted By: Charlie , In: Social Media

How to Encourage Employee Advocacy on Social Media

Your employees are trusted brand advocates, so you should encourage them to engage with you through social media. Increase your online reach and engagement with the help of your staff.

Facebook Launch Creative Hub to Help Marketers Get the Most from Ads

Thursday, 01 December 2016 , Posted By: Adam Futcher , In: Social MediaDigital Marketing

Facebook Launch Creative Hub to Help Marketers Get the Most from Ads

Facebook has launched a new online platform called Creative Hub, for marketers, brands or anyone else involved in the creation of Facebook and Instagram ads.

LinkedIn Launches Content Search Feature on its Android & iOS Mobile Apps

Friday, 26 August 2016 , Posted By: Adam Futcher , In: Social MediaDigital Marketing

LinkedIn Launches Content Search Feature on its Android & iOS Mobile Apps

LinkedIn has updated its Android and iOS mobile apps with a new feature in the search tool. Users will now be able to search by topic and hashtags to find related content and professional knowledge...

Verified Twitter Account Requests Now Available to Everyone

Monday, 01 August 2016 , Posted By: Sammy-Jo , In: Social MediaDigital Marketing

Verified Twitter Account Requests Now Available to Everyone

Twitter verification process is now open to all. The feature was previously used to identify high profile public figures and organisations.

How Does Social Media Benefit Your SEO Campaign?

Friday, 08 May 2015 , Posted By: Sammy-Jo , In: Social MediaDigital Marketing

How Does Social Media Benefit Your SEO Campaign?

Although social media signals are not direct ranking factors in determining organic listings in search engines, your SEO campaign can benefit from use of social media channels in the right way.

A Guide to Using Hashtags Effectively on Social Media

Tuesday, 03 March 2015 , Posted By: Sammy-Jo , In: Social MediaDigital Marketing

A Guide to Using Hashtags Effectively on Social Media

Hashtags can be found all over social media platforms, and play an important role in generating increased traffic to social accounts. Thus, leading to greater exposure for your brand online.

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