Commercialisation – the new Council initiative.
Are you making the most of your resources to generate revenue and support Council services?
Right across the country, Council’s large and small are beginning to open up the untapped commercial opportunities that they have at their fingertips. Here’s why….
With tighter and tighter budgets, and with increasing public expectation, Councils are under pressure like never before. Services and budgets are being cut in all areas of public spending and too often Councils like yours are caught between the budget setters and the service users.
But in these difficult circumstances some Councils are now beginning to thrive as they embrace commercialisation.
Councils recognise that they have a wealth of resources to offer commercially and that through using these existing resources they can more than compete with local, private sector businesses.
Some of the ways Councils are now generating revenue include: Vehicle Servicing and MOTs, Grounds Maintenance, Trade Waste Management, Venue Hire, Training, Events & Catering Services, Pest Control and much more.
Harrow Council – “We have been blown away by both the speed and quality of your delivery”
The next key step in driving your own commercialisation program forward is to shout about it. Adopting the right digital marketing strategy is vital to your project success….and for that you need a specialist. At Blue Frontier we are already working with Councils to build and deliver digital marketing, from the design and build of websites, to social media engagement and search engine optimisation, training through to mobile apps, hosting and support – we are an end-to-end service provider working with Councils and Organisations like yours across the country every day.
We would love to hear from you
To find out more about our services and how we can help your business, please get in touch on 01722 744574.
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