Blog

We are passionate about the work we do, which is why we regularly research and update our blog with original content to keep you updated with industry news.

How Mobile App Developments Are Changing the Way Businesses Can Connect With Consumers.

Friday, 07 May 2021 Hugo Matthews , In: Technical

How Mobile App Developments Are Changing the Way Businesses Can Connect With Consumers.

Mobile app development has continuously changed over the last few years and so has the way that companies collect and use the data acquired. 

Explore how your business can benefit from having its own unique mobile app, not only as a new point of sale but for the gathering of new data to help drive your business towards new heights. 

How to Prepare for the May 2021 Core Web Vitals Google Algorithm Update

Thursday, 06 May 2021 Ettie Greenwood , In: Digital Marketing

How to Prepare for the May 2021 Core Web Vitals Google Algorithm Update

Please note: the Core Web Vitals update has been pushed back to June 2021

In May, Google announced one of their next ranking updates with the introduction of three Core Web Vitals, which focus on more page experience metrics than ever before. This update has been released far in advance and is set to come into force in May 2021. Find out more about the new Core Web Vitals and how the 2021 algorithm update will affect your site's ranking.

How to Create an Effective Outreaching Strategy to Support Your SEO

Wednesday, 24 March 2021 Hayley Clasby , In: Digital Marketing

How to Create an Effective Outreaching Strategy to Support Your SEO

Building your backlink portfolio and improving your search engine rankings are two things that go hand in hand. Your aim is to gain valuable backlinks from trustworthy sites with high-authoritative domains that are relevant to your website. An outreach strategy can make or break a businesses' SEO efforts, which is why we have created the ultimate guide to formulating a winning outreaching plan. Keep reading to find out all the tactics and tips you'll need to know.  

The Rise of Stories on Social Media

Tuesday, 23 March 2021 Wiktoria Niedbala , In: Social Media

The Rise of Stories on Social Media

The Stories feature is conquering the social media world, making more and more businesses adapt their marketing efforts to include more of this form of content. LinkedIn is the latest platform to embrace this trend, which will allow organisations to engage with their audience like never before.  

A Beginners Guide to Applications

Friday, 19 March 2021 Wiktoria Niedbala , In: Development

A Beginners Guide to Applications

People in the UK spend around 5 hours on their mobile devices daily. 86% of this time is spent on mobile apps, while only 14% is looking at content through web browsers, meaning that these days it takes more than just a mobile-friendly website for your company to have an effective mobile strategy. However, businesses see the potential for growth using apps and have proven that with the right app development they can increase their sales, brand awareness, customer retention and improve their internal processes. 

WordPress VS Joomla- Which One Will Suit Your Business?

Wednesday, 10 March 2021 Wiktoria Niedbala , In: Development

WordPress VS Joomla- Which One Will Suit Your Business?

There are many Content Management Systems out there, yet WordPress and Joomla are by far the most popular and respected. There are however some significant differences between the two. The basic disparity between the them is that Joomla started out as a CMS meant to serve portal-like websites, while WordPress was originally a blog-focused platform. 

Project Latte- Will it bring Android apps to Windows 10?

Friday, 12 February 2021 Wiktoria Niedbala , In: Development

Project Latte- Will it bring Android apps to Windows 10?

Microsoft is considering bringing Android apps to Windows in 2021. According to Windows Central, Microsoft’s “Project Latte” could see the light of day as soon as Autumn 2021. Keep reading to find out more. 

Safer Internet Day 2021

Monday, 08 February 2021 Wiktoria Niedbala , In: Technical

Safer Internet Day 2021

The 9th of February is Safer Internet Day, and with the majority of people working from home, and children logging into lessons online, the key messages are essential.

iOS 14 - How Will It Impact Facebook Ads

Wednesday, 27 January 2021 Wiktoria Niedbala , In: Digital Marketing

iOS 14 - How Will It Impact Facebook Ads

In 2020, Apple announced a new iOS 14 App Tracking Transparency framework, requiring apps to show an opt-IN prompt. This will have implications on Facebook Ads and most likely cause disruptions to businesses that rely on personalised advertisement. 

Digital Marketing Trends For 2021

Tuesday, 19 January 2021 Wiktoria Niedbala , In: Digital Marketing

Digital Marketing Trends For 2021

2020 has come to an end, however, many of the digital marketing trends we watched ignite last year will continue to prosper in 2021. From inclusivity, interactive content and local SEO, to sustainability, this article will cover the upcoming trends for 2021, so that your business can stay on top of digital.

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