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Google Show Product Schema Rich Snippets in Image Search Results

Date Thursday, 15 December 2016 , By: Dave Davies , In: Digital Marketing

Google Show Product Schema Rich Snippets in Image Search Results

Google Image Search is now supporting product schema markup in the mobile image search results, displaying rich snippets via product schema markup.

When performing a Google image search on the latest smartphones and clicking on a result that is related to your search, it may show the rich snippets, providing the site has added schema markup to its products.

Here are some example image search results, after clicking on the image:

Google Product Schema Markup

Google have updated the product schema developer documents, adding that it now supports image search results as well as guidelines on how to mark up your products correctly.
developers.google.com/search/docs/data-types/product

Adding schema markup to your product pages will mean that Google can provide detailed product information in image search results, including price, availability, and product review ratings. This could help attract buyers whilst they are searching for items to buy on Google image search that include products you sell.

By maintaining your product information to keep it fresh and up to date, your potential customers will find the relevant items they’re looking for.

Dave Davies

By: Dave Davies

Dave has been with us since 2012 and brings years of experience as a talented graphic designer as well as an innate understanding of usability and web layout. Since joining us Dave has been developing his digital marketing and SEO knowledge, effectively combining his natural talent and experience with this new discipline. Having a strong understanding of what clients wish to achieve in both marketing performance and usability for websites, Dave is great at both communication and application alike.