Meet Ben_

Paid Advertising Specialist at Blue Frontier

After finishing his Business Management Degree from The University of the West of England and testing the waters in the marketing world, Ben joined the Digital Marketing team at Blue Frontier 2022 as a Paid Advertising Executive.

Ben works in paid advertisement services with a particular focus on the social media side of paid advertising. Working with platforms such as Meta, Instagram, LinkedIn and Pinterest, he builds and implements bespoke strategies for social ads for a wide variety of clients across different industries, using data analytical skills to undertake detailed campaign management.

Having previously worked as a Digital Marketing Executive for a media company, Ben has enhanced his social advertising skills, all whilst having a keen interest to develop his skillset to cover other areas of Digital Marketing, such as PPC Advertising.

What are your favourite things about Blue Frontier?

My favourite part of Blue Frontier so far has got to be the people – everyone is so kind and helpful. The company culture itself is very positive and exactly what I was looking for. Dealing with a wide array of clients also keeps every day exciting, and lets you expand your digital marketing skill set with ease.

What does your Blue Frontier role involve?

I support the Digital Marketing team as a Paid Advertising Specialist. I create paid ads strategies, the ads themselves for our clients, and then analyse their performance.

What would your dream project be?

My dream project would include getting the chance to plan and implement a paid advertising strategy for a concert tour or a large-scale music event for an artist I like.

What do you enjoy doing outside of work?

Outside of work I love listening to music and discovering new artists; whether that’s through playlists on streaming services or finding local gigs. I also thoroughly enjoy travelling, food, and finding new meals to try, although cooking is not my strong point!