Date Tuesday, 18 October 2022 , In: Company News
With Meta taking the world by storm, there are brand new opportunities for digital marketers and other digital experts to receive certification in their chosen roles. Meta Blueprint, formerly Facebook Blueprint, provides official courses and training programmes on digital advertising on Meta platforms. These include Facebook, Instagram and WhatsApp. Meta Blueprint has over 100 mini-courses that are completely free to take. As well as the free courses, Meta also offers a selection of paid professional exams so digital marketing experts can get officially certified in specific areas of Meta platform advertising. There are nine different categories in which you can become certified overall, and once you’re certified, you get a badge you can display on LinkedIn, your CV, website, and anywhere else you choose.
Our Blue Frontier digital marketing experts have recently begun taking their Meta Blueprint exams, whilst some of our digital employees have already completed their training courses and successfully gained their certification from Meta Blueprint.
Ettie Greenwood, our Paid Advertising Team Leader, completed the Meta Certified Creative Strategy Professional qualification. This course provides mobile fundamentals and can apply insights, develop briefs and evaluate the effectiveness of creative campaigns. The exam took 90 minutes overall and Ettie received her digital certification and badge for completing the course.
Meta Blueprint Certification is the only accredited certification on Meta advertising recognised by the industry. Its uniqueness is one of its biggest selling points, but here are a few reasons why you would choose to get a Meta Blueprint certification:
At Blue Frontier, we like to encourage training and support our team members in all aspects of their roles, and beyond, to expand their careers and qualifications. Not only does this help them in their current roles internally, and with clients, to ensure their services are up to date, but also in moving forward in their career whether via a promotion, moving on to a different part of the team, or even a new career path. Plus, a team full of Meta-certified professionals can help Blue Frontier stand out to prospective clients. We take pride in our accomplishments and love to push ourselves and find new ways to grow and achieve more.
If you are looking for a career within a digital agency, check our careers page for our latest opportunities.